Scanner art Visual Experiment

1. TIKTOK DUETS

 

Each month,

an artist releases a sample on TikTok, ready to remix 

by the community.

CD cover alternative graphic design

2. ALBUM RELEASE

Bacardi artists will choose their favorite remixes

and work on them.

Tik Tok Bacardi

360° advertising campaign. art direction Bacardi. visual identity.

Bacardi campaign festival activation

3. THE WALL OF SOUND

If ten people stand in front of the wall, they only hear the base rhythm.

If hundred people stand in front of it,

they unlock an instrument.

The more people join, the more instruments are unlocked.

The full song can be heard when

a thousand people stand in front

of the installation.

Bacardi App graphic design visual identity

4. APP RELEASE

Bacardi MIXR helps people who aren't musically inclined to produce their own songs.